Privacy Policy
Last updated: March 25, 2026
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This Privacy Policy describes Our policies and procedures on the collection, use and disclosure of Your information when You use the Service and informs You about Your privacy rights and how the law protects You.Â
We use Your Personal Data to provide and improve the Service. By using the Service, You agree to the collection and use of information in accordance with this Privacy Policy.Â
Interpretation and Definitions
InterpretationÂ
The words whose initial letters are capitalized have meanings defined under the following conditions. These definitions shall have the same meaning regardless of whether they appear in singular or plural.Â
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DefinitionsÂ
For the purposes of this Privacy Policy:Â
Company refers to BETBY.Â
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Cookies are small files that are placed on Your device by a website.
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Device means any device that can access the Service such as a computer, a mobile phone or a tablet.
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Personal Data means any information that relates to an identified or identifiable individual.
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Service refers to the Website.Â
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Service Provider means any natural or legal person who processes data on behalf of the Company.
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Usage Data refers to data collected automatically when using the Service.Â
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Website refers to Sportsbook Intelligence, accessible from https://www.sportsbookintelligence.com/Â
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You means the individual accessing or using the Service.Â
Collecting and using your personal data
Types of Data CollectedÂ
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Personal DataÂ
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While using Our Service, We may collect:Â
- Email addressÂ
- First name and last nameÂ
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Usage DataÂ
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Usage Data is collected automatically and may include:Â
- IP addressÂ
- Browser type and versionÂ
- Pages visitedÂ
- Time and date of visitsÂ
- Time spent on pagesÂ
- Device identifiers and diagnostic dataÂ
Tracking technologies and cookies
We use Cookies and similar tracking technologies to track activity on Our Service and store certain information.
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We use third-party tracking technologies to better understand user behavior and measure the effectiveness of our marketing campaigns.Â
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These include:Â
- Facebook (Meta) Pixel: Used to measure conversions, build audiences, and deliver targeted advertisements.Â
- Google Analytics 4 (GA4): Used to analyze website traffic and user interactions such as page views and engagement.Â
- Google Tag: Used to manage and deploy tracking scripts across the website.Â
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Cookies can be Session or Persistent CookiesÂ
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Where required by law, marketing and analytics cookies are only activated after obtaining Your consent.Â
Use of your personal data
We may use Your Personal Data for the following purposes:Â
- To provide and maintain the ServiceÂ
- To respond to inquiriesÂ
- To provide access to downloadable content (e.g. reports)Â
- To analyze user behavior and improve website performanceÂ
- To support marketing and remarketing activitiesÂ
We also use Facebook Pixel and Google Analytics to measure campaign performance and optimize advertising efforts.Â
Third-party services
We use third-party service providers to support the operation of our Service.Â
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These include:Â
- Google LLC (Google Analytics, Google Tag, Google Search Console)Â
- Meta Platforms, Inc. (Facebook Pixel)Â
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These providers may process data such as IP address, device information, and user interactions.Â
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Your data may be transferred outside the European Economic Area (EEA). Where required, we apply safeguards such as Standard Contractual Clauses (SCCs).Â
Retention of your personal data
We retain Personal Data only as long as necessary:
- Analytics data → up to 14–24 monthsÂ
- Contact/lead data → until no longer needed or upon requestÂ
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We may retain data longer if required for legal obligations or dispute resolution.Â
Transfer of your personal data
Your data may be processed in locations outside Your country.Â
We ensure that appropriate safeguards are in place to protect Your Personal Data.Â
Delete your personal data
You have the right to request deletion of Your Personal Data.Â
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You can contact Us at any time to:Â
- Access your dataÂ
- Correct your dataÂ
- Delete your dataÂ
Disclosure of your personal data
We may disclose Your data:Â
- If required by lawÂ
- To protect legal rightsÂ
- In case of business transfer (e.g. merger, acquisition)Â
Security of your personal data
We take reasonable measures to protect Your data, but no system is 100% secure.Â
Children's Privacy
Our Service is not intended for individuals under 16.Â
We do not knowingly collect data from children.Â
Links to other websites
We are not responsible for third-party websites linked from our Service.Â
Changes to the Privacy Policy
We may update this Privacy Policy periodically.Â
Updates will be posted on this page.Â
Contact Us
If you have any questions:Â
Email: info@betby.comÂ